TITLE

POWER PACKED

PUB. DATE
August 2013
SOURCE
SN: Supermarket News;8/5/2013, Vol. 61 Issue 31/32, p53
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article discusses the growth of the sales food and beverages category in the U.S. supermarkets during the 52 weeks ending June 16, 2013. It considers the alcoholic beverage innovation as sales-driving trend due to the effort of marketers to cater to experimental millennials with sweeter varietals. It also presents a category guide that features the center store products experiencing growth in dollar sales including carbonated soft drinks, frozen dinner and entrees and bottled water.
ACCESSION #
89857669

 

Related Articles

  • Waters Rising. Angrisani, Carol // SN: Supermarket News;5/28/2007, Vol. 55 Issue 22, p41 

    The article focuses on the move of several supermarkets to introduce indoor water vending machines that allow shoppers to fill up to 5-gallon jugs with filtered water in the U.S. It states that the presence of vended water in supermarkets is an extension of the popularity of bottled water in the...

  • Water, Water Everywhere. Conners, Valerie // Convenience Store News;4/18/2005, Vol. 41 Issue 5, p10 

    The article reports that the flavored bottled water market is positioned for rapid expansion in 2005, and could see sales surpassing $600 million in a few years as major beverage companies release more new products. A recent report from Beverage Marketing Corp. indicates that in 2004, flavored...

  • Water, Water Everywhere. Phillips, Bob // Convenience Store News;8/28/2006, Vol. 42 Issue 10, p65 

    The article informs that the sale of bottled water continues to rise in convenience stores. According to prediction made by New York-based Beverage Marketing Corp., there was a 19.5 percent increase in sale of bottled water in the first quarter of 2006. The benefit of marketing bottled water is...

  • Want to Sell More Frozen Pizza, With More Profit? Fisher, Bob // Frozen Food Age;May99, Vol. 47 Issue 10, p41 

    Provides tips for proper marketing of frozen foods in supermarkets. Using planograms with cluster demographics; Creating channels of communication; Maintaining credible sales promotions.

  • THE NEXT WAVE? Prince, Greg W. // Beverage World;9/15/2002, Vol. 121 Issue 9, p28 

    Presents information on the report 'Bottled Water in the U.S.: 2002,' from the Beverage Marketing Corporation. Discussion on the enhanced water category; Reason for the introduction of value-added water; Early contenders in the enhanced water category.

  • Wet & wild. Welch, Dawn // Shape;Mar95, Vol. 14 Issue 7, p24 

    Reports on the increase of bottled-water consumption in the United States between 1984 and 1994 according to a Beverage Marketing Corp. report.

  • A Broad Spectrum. Rivkin, Jill // CM&P: Contract Manufacturing & Packaging;May/Jun2010, p16 

    The article focuses on the popularity of frozen foods due to its capability to fulfill diverse needs in the U.S. Frozen foods became popular due to its convenience, affordability and nutritional content which are preferred by working parents. Frozen foods have been anticipated to reach the nine...

  • Competition spurs growth. Khermouch, Gerry // Adweek Western Edition;10/17/94, Vol. 44 Issue 42, Superbrands 1995 p69 

    Lists the top brands in beverage and bottled water categories. Company name and location; Lead advertising agency; Total sales; Media expenditures.

  • NEW PRODUCT INTRODUCTIONS BY CATEGORY.  // Beverage Industry;Nov2001, Vol. 92 Issue 11, p18 

    Presents a table on product introductions by category in the United States. Number of launched health drinks; Details on coffee beverages; Information on bottled waters.

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics