TITLE

STUDYING THE PERSPECTIVES OF CLOUD COMPUTING - AN INNOVATIVE TREND IN PHARMA INDUSTRY WITH SPECIAL CONTEST OF ANTIMALARIAL MARKET SEGMENT OF INDIA

AUTHOR(S)
Saxena, Sumit
PUB. DATE
July 2013
SOURCE
Researchers World: Journal of Arts, Science & Commerce;Jul2013, Vol. 4 Issue 3, p78
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
This piece of research is an interdisciplinary approach of study where the concept of Cloud Computing and the Pharma industry especially Antimalarial Market-Segment of India is considered for study. Major objectives framed is to find the potential Problems of Pharma Industry (AMSI) , to study the possibility of Cloud computing solving the identified issues of Pharma Industry (AMSI) and to understand the effect of cloud computing on organization Business Assignment success. Approach for the study is a mainly an exploratory one. Population under the study is all the 80 companies (both Generic and Branded) of antimalarial segment in India. Sample selected from population is through convenient sampling method where only top 15 companies of AMSI are selected on which the substantial amount of data is available. For the better results both top to down and down to up approach is used for survey. EFQM framework is used for identifying Cloud Computing effect on Organization Business assignment success. In general it is inferred in a paper that cloud computing has a better score on project success aspects.
ACCESSION #
89762318

 

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