5 Marketing Strategies You Should be Doing (But Probably Aren't)

Braun, John
August 2013
ICS: Cleaning Specialist;Aug2013, Vol. 51 Issue 6, p38
Trade Publication
The article discusses five marketing strategies for carpet cleaning businesses. Referrals will reportedly double or triple once a systemized referral program has been developed, and, in addition, the program should be explained to every client and mentioned in the company mailers. Owners can also opt for the U.S. Postal Service's Every Door Direct Mail (EDDM), wherein they can send large postcards for as little as sixteen centavos per home.


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