LaVoie, Donna
January 2003
Financial Executive;Jan/Feb2003, Vol. 19 Issue 1, p32
Academic Journal
The article discusses whether firms should seek international investors by listing their shares on foreign stock exchanges. If a firm has both a strong brand name and significant operations in a foreign country, then listing on that country's exchange could help increase the daily volume of its shares while reducing volatility. The author examines the case of German firm LION Bioscience AG, whose shares trade on both the Deutsche Borse in Germany and the Nasdaq in the U.S. She describes how LION pursues its international strategy via dual listing on the two exchanges.


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