Making consumer-direct work

Britt, Frank F.
January 1998
Progressive Grocer;Jan98, Vol. 77 Issue 1, p57
Trade Publication
Suggests that the emergence of a different type of consumer and the growth on-line commerce are changing the way people shop. What the on-line commerce can offer; What the consumer-direct experience requires; Information about order fulfillment.


Related Articles

  • VAT taxing time.  // Chain Store Age;Dec97, Vol. 73 Issue 12, p34 

    Reports that after consumers vocally denounced a proposed agreement by the Direct Marketing Association and several states last November 1997, mail-order firms quickly retreated from a plan to tax shipments that crossed state lines. Loss of sales- tax revenue from electronic-commerce; Effect of...

  • E-commerce is risky business. Shannon, John // Marketing Week;11/5/1998, Vol. 21 Issue 36, p39 

    Focuses on the market for online retailing in the United States and Europe. Key insights that make online marketing benefit from the US market; Obstacles to be faced by European companies in developing online marketing; Strategy of the Amazon.com company.

  • Easy Money. Nocera, Joseph // Money;Aug2000, Vol. 29 Issue 8, p71 

    Discusses the concept of electronic cash (e-cash) and its potential benefits to consumers. Opinion that e-cash could displace the credit card in all Internet transactions; Improved privacy of e-cash over credit cards; How e-cash could solve the problems associated with MP3.com; How companies...

  • Strategic Responses to New Technologies and Their Impact on Firm Performance. Lee, Ruby P.; Grewal, Rajdeep // Journal of Marketing;Oct2004, Vol. 68 Issue 4, p157 

    Modern corporations must adopt and assimilate new technologies to build and sustain competitive advantage. The authors develop a theoretical framework to understand the relationships among (1) strategic responses to new technologies, (2) organizational resources, and (3) firm performance....

  • Amazon Sees Third-Quarter Fallout. Garrity, Brian // Billboard;11/3/2001, Vol. 113 Issue 44, p69 

    Reports that United States sales of books, music and DVD-videos by Amazon.com during the third quarter 2001 declined since the same period in 2000. Impact of terrorist attacks against the U.S. on consumer spending; Continued promotion of its used goods and expanded electronic commerce services...

  • Journey to Success. Jaffe, Joseph // Adweek;4/13/2009, Vol. 50 Issue 15, pAM18 

    The author offers opinions on the role of Web sites and Web site design in marketing. Marketers are said to ignore the interactive possibilities afforded by Web sites, to the point of omitting to post Web site addresses in traditional advertising. This is said to be a foolish decision which...

  • Death of a salesman! How alive are you? Gitomer, Jeffrey // Corridor Business Journal;12/13/2010, Vol. 7 Issue 21, p17 

    The article looks at the impact of online businesses and the decrease of sales people on the economy. According to the author, the article by James Ledbetter on the loss of jobs for salespeople due to the growth of Internet businesses is misleading since the overall sales is increasing and...

  • DSW Inc., SWOT Analysis.  // DSW Inc. SWOT Analysis;Dec2013, p1 

    A business analysis of DSW Inc., a footwear and accessories retailer in the U.S., is presented focusing on its strengths, weaknesses, opportunities for improvement and threats to the company. Strengths include good market position and wide range of products offering. Weakness includes single...

  • Nasdaq's Bloody April Puts the 'E' Back in P/E. Boitano, Margaret // Fortune;5/15/2000, Vol. 141 Issue 10, p454 

    Comments on the status of the Nasdaq composite index and the success of technology stocks in April 2000. Fluctuation of earnings by technology companies; Practice of Chris Morris, manager of the T. Rowe Price Science and Technology fund, to project revenues of fast-growing stocks that are still...

  • a lose-lose situation. Smyrlis, Lou // Canadian Transportation & Logistics;May2013, Vol. 116 Issue 4, p4 

    In this article, the author reflects on the negative impact of transportation costs on the Canadian electronic-commerce. It reports that the digital economy of Canada has been recorded about 3.0 percent which is equivalent of 50 million dollars of the Canadian economy. It reports that the...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics