TITLE

Making consumer-direct work

AUTHOR(S)
Britt, Frank F.
PUB. DATE
January 1998
SOURCE
Progressive Grocer;Jan98, Vol. 77 Issue 1, p57
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Suggests that the emergence of a different type of consumer and the growth on-line commerce are changing the way people shop. What the on-line commerce can offer; What the consumer-direct experience requires; Information about order fulfillment.
ACCESSION #
88103

 

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