Wrapping with Non-traditional Films

Saunders, Peter
May 2013
Sign Media Canada;May2013, Vol. 8 Issue 4, p64
The article reports on the partnership between Autograph Trim, Mercedes-Benz Canada Inc. and 3M Canada Co. for the mirror-gold G-Class sport utility vehicle (SUV) of Mercedes-Benz in 2013. It mentions that Autograph wrapped the vehicle in ElectroCut-series films of 3M to attain the unusual visual effect. According to Stephanie Neskas, commercial graphics business manager of 3M, the combination of films used to make the golden finish truly made for a distinctive appearance.


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