Bite-Size Candy Cashes in on Snack Demand

Gallagher, Julie
May 2013
Supermarket News Expert Blog;5/17/2013, p10
Blog Entry
The article looks at the growth of the bite-size candy market. Various brands including Snickers, Twizzlers, and Kit-Kat have introduced candies that are packed in resealable pouches, which is a change from the traditional packaging through wrappers. Chocolate product maker Hershey has included brands like Rolo, Twizzlers, and Kit-Kat to their snack portfolio.


Related Articles

  • Hershey's launches exclusive new chocolate bar flavors and variety box.  // Travel Markets Insider Magazine;Apr2013, p154 

    The article discusses the release of the new chocolate bar flavors and an exclusive new variety box containing an assortment of chocolate bars from Hershey Co.

  • Web poll results.  // Candy Industry;Nov2012, Vol. 177 Issue 11, p51 

    The article offers information on the poll conducted by "Candy Industry" regarding the decision of the court in Great Britain which allows Cadbury Ltd. to trademark the shade of purple it utilizes on its packaging.

  • Meet Hershey's New Candy Brand. Tuttle, Brad // Time.com;10/15/2013, p1 

    The article discusses the business initiatives of the candy production company Hershey Co. as of October 2013, focusing on the product development, candy branding, and planned introduction of Lancaster Soft Creme caramel products in U.S. markets in 2014.

  • RC Brand Guide.  // Candy Industry; 

    The article lists brands of various business enterprises of the candy industry including Cadbury of the Hershey Co., Chimp Mints of the Endangered Species Chocolate and Dark Deluxe of the World's Finest Chocolate Inc.

  • The Making of a Candy Hit.  // Storyworks;Sep2012, Vol. 20 Issue 1, p25 

    The article presents information on the success of Reese's pieces, a peanut butter flavored candy manufactured by Hershey Co. in Pennsylvania. It reflects that the candy was introduced in 1978 and soon lost its energy in the market. It informs that the company then took a chance of promoting...

  • US: Hershey gets slapped wrist over Brookside Candies ad. Abdulla, Hannah // Aroq - Just-Food.com (Global News);3/23/2014, p3 

    The article presents a reprint of the article "US: Hershey gets slapped wrist over Brookside Candies ad," by Hannah Abdulla which appeared on just-style.com on March 20, 2014. It discusses the recommendation of the National Advertising Division (NAD) to chocolate producer Hershey Co. to modify...

  • HERSHEY GIVES PROMO THE GAS. Demetrakakes, Pan // Food & Beverage Packaging;Sep2008, Vol. 72 Issue 8, p16 

    The article reports that The Hershey Co. is using wrappers for two of its candy bars as a vehicle for a sweepstakes that offers free gasoline. It is noted that labels for Payday and Skor bars tout a "Cash 4 Gas promotion" with a logo featuring a gas gauge. Consumers can check the wrappers to see...

  • Hershey reaches limits of limited-edition candy. Thompson, Stephanie // Advertising Age;5/1/2006, Vol. 77 Issue 18, p12 

    Reports on the decision of Hershey Co. to shift its focus toward growth-driving new platforms rather than short-term line extensions as its limited-edition candies have performed short of expectation as of May 2006. Remarks from industry executives and analysts on the issue; Market impact of...

  • So what is it about candy? Pacyniak, Bernie // Candy Industry;Jan2010, Vol. 175 Issue 1, p4 

    The article discusses the growth of the candy industry. It reveals the contributing factors of the industry's development which include its universal appeal that continues to evolve and expand and its global presence. It shows the qualities of the industry that allow it to compete with other...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics