TITLE

Flip through the pages

AUTHOR(S)
Mohapatra, Abhinav
PUB. DATE
April 2013
SOURCE
Pitch;Apr/May2013, Vol. 10 Issue 7, p46
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article focuses on the marketing campaign of paper manufacturer JK Paper in India. It mentions that the marketing efforts of the company highlights the need for users to use branded papers. According to the author, the company aims to promote its multipurpose products to business enterprises in the country.
ACCESSION #
88036030

 

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