The Translation of Culture-loaded Tourism Texts from Perspective of Relevance Theory

Yining Zhang; Zitu Lv; Chunhua Feng
January 2013
Theory & Practice in Language Studies;Jan2013, Vol. 3 Issue 1, p77
Academic Journal
The translation versions of tourism texts are playing an important role in attracting travellers domestic and abroad, and the Chinese government and translators are paying great attention on the translation of tourism texts. This paper is mainly about the relationship between the translation of tourism texts and relevance theory, discusses the cognitive principle of relevance and communicative principle of relevance and translation, and focuses on gloss translation, especially transliteration with internal gloss, which is more helpful to come up with an accurate 'equivalent' in understanding the corresponding information as well as the spread of the national culture.


Related Articles

  • Developing Reading Skills of the New Generation Students. Kriaučiūnienė, Roma; Mažuolienė, Zita // Studies about Language / Kalbu Studijos;2017, Issue 30, p105 

    The article focuses on the issues of reading of foreign language students at contemporary universities. The age of information, rapid development of IT have affected reading preferences and reading skills of our students. In this ubiquitous multimodal digital environment our students' reading...

  • Editorial: Sill Inventing the Wheel. Welsh, Jim // Literature Film Quarterly;1999, Vol. 27 Issue 1, p2 

    Editorial. Discusses the interests of scholars in foreign language departments who recognize the importance of cinema as extension of the discipline of literature. Development of an independent discipline called cinema studies; Suggestions for the course; Concerns to be addressed at the...

  • Educational Technology Research and Development. Elvira Carpintero Molina, María // Revista Española de Pedagogía;2010, Issue 245, p191 

    The article reviews the article "The effects of part-task and whole-task instructional approaches on acquisition and transfer of a complex cognitive skill" by J. Lim, R. Reiser, and Z. Olina, published in "Educational Technology Research and Development" in 2009.

  • Comparative study of five antiepileptic drugs on a translational cognitive measure in the rat: relationship to antiepileptic property. Higgins, Guy; Breysse, Nathalie; Undzys, Elijus; Derksen, D. Richard; Jeffrey, Melanie; Scott, Brian W.; Tao Xin; Roucard, Corinne; Bressand, Karine; Depaulis, Antoine; Burnham, W. M. // Psychopharmacology;Jan2010, Vol. 207 Issue 4, p513 

    Antiepileptic drugs (AEDs) have been available for many years; yet, new members of this class continue to be identified and developed due to the limitations of existing drugs, which include a propensity for cognitive impairment. However, there is little preclinical information about the...

  • Structured evaluation of rodent behavioral tests used in drug discovery research. Hånell, Anders; Marklund, Niklas // Frontiers in Behavioral Neuroscience;Jul2014, Vol. 8, p1 

    A large variety of rodent behavioral tests are currently being used to evaluate traits such as sensory-motor function, social interactions, anxiety-like and depressive-like behavior, substance dependence and various forms of cognitive function. Most behavioral tests have an inherent complexity,...

  • Cognitive spaces: Expanding participation framework by looking at signed language interpreters' discourse and conceptual blending. White, Julie A. // Translation & Interpreting;2014, Vol. 6 Issue 1, p144 

    We know from previous research (Metzger, 1999; Roy, 2000; Wadenjso, 1998) that interpreters are active participants within the interpreting event. We know that interpreters interact with the participants, and discourse by negotiating turn-taking, and adjusting the interpretation to meet cultural...

  • The Logopenic Variant of Primary Progressive Aphasia: Effects on Linguistic Communication. Mahendra, Nidhi // Perspectives on Gerontology;May2012, Vol. 17 Issue 2, p50 

    Recently, researchers have detailed the logopenic variant of primary progressive aphasia (LV-PPA) as the third subtype of primary progressive aphasia. In this article, I will present a case study of an individual with the logopenic variant of primary progressive aphasia. I will describe the...

  • Bread: From grain to life. Validating the use of metaphor. Potgieter, Raymond // In die Skriflig;2015, Vol. 49 Issue 1, p1 

    Metaphors have always lent strength to human communication. A closer examination will reveal their value for theological conversation, in particular as a vehicle for meaning. Meaning includes both linguistic and cognitive aspects. Bread has been a favourite subject of metaphor. When the concept...

  • Why Words Are Needed. Arnheim, Rudolf // Journal of Aesthetic Education;Summer98, Vol. 32 Issue 2, p21 

    The author reflects on why the word or language are important for the people. He mentioned that parallel to the other functions of senses it develops gradually. The author stated that it evolves in the cognitive process if the individual have stable concepts and consciousness. He finally...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics