TITLE

Government warned to treat brand link-ups with caution

AUTHOR(S)
Ridley, Louise
PUB. DATE
May 2013
SOURCE
Campaign;5/17/2013, p11
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that advertising industry executives have warned that the Great Britain government may be accused of providing undue influence on policy to brands by enabling exclusive sponsorship of the campaigns.
ACCESSION #
87833448

 

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