Public Profile?

Abrams, Rachel
May 2013
Variety;5/7/2013, Vol. 319 Issue 7, p44
Trade Publication
The article discusses the private-equity money banking of Creative Artists Agency (CAA) Inc. and William Morris Endeavor (WME) Global Finance and Distribution Group in the U.S. It states that Hollywood is a hit-driven industry which encounters with Wall Street's preferences for firm, predictable and dependable revenue streams. It also mentions the reputational risk regarded for investors who might see the possibility of doing business in Hollywood sexy.


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