TITLE

Anheuser-Busch to open biergarten at St. Louis brewery

PUB. DATE
May 2013
SOURCE
Modern Brewery Age;5/9/2013, Vol. 64 Issue 15, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on a decision taken by Anheuser-Busch InBev SA/NV to open a new biergarten at its St. Louis Brewery to expand their interaction with customers according to Julia Mize, vice president of experiential marketing for A-B while also serving a wide variety of Anheuser-Busch beers.
ACCESSION #
87619219

 

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