TITLE

Wonga moves closer to savings account launch

AUTHOR(S)
O'Reilly, Lara
PUB. DATE
May 2013
SOURCE
Marketing Week (Online Edition);5/10/2013, p7
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the move of British payday loans website Wonga to unveil a savings service in 2013. It mentions that the firm has designed an online research initiative to enable customers to share their perceptions on the savings service. According to the author, the service enables consumers to easily offset the charges and interests of their loans using the site.
ACCESSION #
87604529

 

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