The Marketing Week

May 2013
Marketing Week (Online Edition);5/10/2013, p2
Trade Publication
This section offers news briefs related to the marketing industry of Great Britain as of May 2013. Television broadcasting firm BT Sport has unveiled a campaign to promote its sports channels to consumers. The British government has launched a proposal to mandate tobacco companies to introduce plain packaging for cigarettes. The German National Tourist Office has introduced a new campaign in partnership with airline Lufthansa.


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