TITLE

...now we await the second phase

PUB. DATE
March 2013
SOURCE
Meat Trades Journal;3/29/2013, p10
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article offers information on the second phase of the Red Tractor's Give a Fork About Your Pork campaign which will again feature Jimmy Doherty promoting the merits of supporting local farmers.
ACCESSION #
87600781

 

Related Articles

  • Doherly campaign proves a key marketing tool.  // Meat Trades Journal;4/1/2013 supplement, p8 

    The article reports that Suffolk, England-based television presenter Jimmy Doherty's Red Tractor pork campaign has produced encouraging results with more respondents agreeing that the campaign gave them new information about the scheme and the importance of responsible farming and production.

  • Red Tractor campaign is hailed as a success.  // Meat Trades Journal;2/15/2013, p13 

    The article reports on the success of the Red Tractor Give A Pork About Your Pork marketing campaign of pig farmer and television (TV) personality Jimmy Doherty, which is impacting and achieving its aim of encouraging people to think about Red Tractor pork and support pig farmers in Great Britain.

  • Jimmy fronts new campaign.  // Meat Trades Journal;6/7/2013, p11 

    The article reports on the Give A Fork About Your Pork campaign that features television personality and Red Tractor pig farmer Jimmy Doherty.

  • MARKETING.  // Business Journal Serving Fresno & the Central San Joaquin Valley;10/22/2010, Issue 324247, p6 

    The article reports on the campaign "Buy Local" sponsored by Valley Yellow Pages and CBS Outdoor across Northern and Central California.

  • Jimmy Doherty flies the flag for Red Tractor.  // Meat Trades Journal;2/1/2013, p7 

    The article focuses on the "Give a Fork About Your Pork" online campaign by Bpex which features television (TV) personality, Jimmy Doherty. It says that the development of the campaign was aimed to encourage consumers to support pig farmers in Great Britain. Karen Hughes, Bpex's marketing head,...

  • Jimmy Doherty joins Taylors of Harrogate for coffee ad. Gwynn, Simon // Grocer;10/24/2015, p1 

    The article reports on a television advertising campaign that was launched by Taylors of Harrogate which feature presented and farmer Jimmy Doherty. Disclosed is the total value of the campaign, which was handled by agency The Outfit. Also reported is the combined sales of the Taylors' Lifestyle...

  • Campaign prompts consumers to look for Red Tractor logo.  // Grocer;3/30/2013, p41 

    The article focuses on the first phase of British Pig Executive's (BPEX) "Give a Fork About Your Pork" campaign which calls for public support for British farmers by looking for the Red Tractor logo. To promote the benefits of Red Tractor pork, television personality and pig farmer Jimmy Doherty...

  • Campaign encouraging consumers to go Red is declared a success...  // Meat Trades Journal;3/29/2013, p10 

    The article reports on the success of Bpex's Give a Fork About Your Pork campaign which aims to encourage the public to support the local British farmers by looking to buy products with the Red Tractor logo.

  • CRITICAL EYE. Hamson, Liz // Grocer;6/8/2013, p23 

    The author comments on efforts by farmer and television presenter Jimmy Doherty and his team to travel around the world to find out what is really in the food.

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics