TITLE

ITV sets up investors for a hit on ad revenue

PUB. DATE
May 2013
SOURCE
Daily Mail;5/16/2013, p67
SOURCE TYPE
Newspaper
DOC. TYPE
Article
ABSTRACT
ITV softened investors up for a fall in second-quarter advertising revenue, warning it could not match last year's performance, when it was boosted by the Euro 2012 football tournament. The broadcaster predicted double-digit year-on-year growth for its programmemaking arm ITV Studios, despite a 5pc fall in firstquarter revenue to £201m. But it was less optimistic about advertising revenue, which it expects to be down 3pc in the first half.
ACCESSION #
87595955

 

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