Shaquille O'Neal ends $15 mil. endorsement contract with Reebok

July 1998
Jet;07/20/98, Vol. 94 Issue 8, p46
Reports on a mutual decision between Los Angeles Lakers star center Shaquille O'Neal and Reebok Corporation of Stoughton, Massachusetts, not to renew O'Neal's $15 million five-year endorsement contract. Effects of a financial report of the company on the contracts; Expectations of Leonard Armato, O'Neal's agent.


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