TITLE

(98) Dr Pepper

PUB. DATE
March 2013
SOURCE
Grocer;3/23/2013 Supplement, p40
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the 2.4% increase in sales of Dr Pepper drinks, benefited from a redesign aimed at creating two clear identities for Original and sugar-free Zero variants in Great Britain.
ACCESSION #
86922277

 

Related Articles

  • Top Brands by Drink Type.  // Beverage Industry;Apr2006, Vol. 97 Issue 4, pS12 

    The article presents a list of the top beverage brands by drink type in the U.S. as of February 19, 2006. The beverages include the Snapple tea, the Starbucks Doubleshot coffee, the Fuze Refresh juice drink smoothie and the Red Bull energy drink. The sales performance and market share of the...

  • STEADY FLOW FOR IMPORTED BEER. Saunders, Lucy // Cheers;Mar2011, Vol. 22 Issue 2, p48 

    The article discusses the growth of imported beer brands in the U.S. in 2010. According to figures from the "Cheers On-Premise BARometer Handbook," sales of imported beer was higher by 4.8 percent in 2009 over 2008. Foreign beers such as Corona Extra, Tecate, Heineken, and Modelo Especial are...

  • Top 10 U.S. Carbonated Soft-Drink Brands.  // SN: Supermarket News;7/5/2004, Vol. 52 Issue 27, p38 

    Presents a tabular representation of the top 10 carbonated soft drink brands in the U.S. in 2002 and 2003. Rank of Coca-Cola Classic brand; Sales of Pepsi; Share of volume of Sierra Mist.

  • Fast break for Crystal Pepsi. Winters, Patricia // Advertising Age;4/12/1993, Vol. 64 Issue 15, p10 

    This article ponders on the sales performance of the Crystal Pepsi soft-drink in the U.S. as of April 1993. Three months after its national rollout, the beverage appears to be a clear winner, having captured a 2.4% national share of supermarket soft-drink sales. But whether that success will...

  • Pepsi-Cola's Code Red is white hot. Chura, Hillary // Advertising Age;8/27/2001, Vol. 72 Issue 35, p1 

    This article reports on the success of the Code Red soft drink of Pepsi-Cola as of August 2001. The mountain dew line extension is fast becoming a successful brand and this calls for the need to sustain the momentum. After 11 weeks of distribution, ACNielsen pegged Code Red as the...

  • Right product, right time. Croft, Martin // Marketing Week;10/19/2006, Vol. 29 Issue 42, p24 

    The article presents figures from the National Association of Cider Markers which show that sales volume for its members increased by 6.2 percent to 5.5 million hectoliters in 2005 in Great Britain. Magners, the Irish cider brand that is credited by many with reviving a moribund market, has...

  • Vitamin Water thrives with sampling, just a bit of cheek. Bloom, Jonah // Advertising Age;7/5/2004, Vol. 75 Issue 27, p14 

    Focuses on the Vitamin Water beverage brand created by Darius Bikoff. Improvements in the product; Annual sales of Vitamin Water; Leadership of the product in enhanced water category; Labels stated in the bottles of Bikoff's vitamin water products; Sampling strategy of Bickoff.

  • Brands.  // License! Global;Oct2007, Vol. 10 Issue 9, p22 

    The article discusses the retail sales of licensed brands from 2002 to 2006. It states that food manufacturers were found to take healthy initiatives and incorporated vitamins into their snack or beverage products. The green trend was also said to have made an impact as environmentally conscious...

  • CSDs Begin to Regain their Fizz.  // Beverage World;4/15/2011, Vol. 130 Issue 4, pS4 

    The article provides an overview of the carbonated soft drink (CSD) market in 2010. It states that CSD sales in 2008 and 2009 declined as people began prioritizing bottled water and other beverages, instead. It reports that this was partly due to perceptions that CSDs were fattening, despite the...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics