TITLE

Easy does it and price to margins is icecream advice

AUTHOR(S)
Short, Wendy; Harris, Robert
PUB. DATE
October 2002
SOURCE
Farmers Weekly;10/25/2002, Vol. 137 Issue 17, p24
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Discusses the factors which contributed to the success of the Brymor dairy ice cream business of North Yorkshire, England businessman and farmer Robert Moore. Pricing strategy of Moore; Investments in machinery; Building business relations with different outlets.
ACCESSION #
8653671

 

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