The next big thing?

Soosaar, Reet
March 2013
English Teaching Professional;Mar2013, Issue 85, p49
The article offers information on a classroom project that launches students into the world of the entrepreneur. The project highlights the need for students to practice and have hands-on experience to bring out their entrepreneurial qualities. It involves the development, launch and marketing of a new product or service. Reading texts, doing vocabulary exercises and role plays and all the other things you would expect of a business English course are done within the context of the project.


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