TITLE

DRAGON'S Den star Peter Jones [...]

AUTHOR(S)
Ephraim Hardcastle
PUB. DATE
March 2013
SOURCE
Daily Mail;3/29/2013, p19
SOURCE TYPE
Newspaper
DOC. TYPE
Article
ABSTRACT
DRAGON'S Den star Peter Jones got priceless publicity from Sky News for relaunching the camera shop Jessops, in which he has invested £5million. Since his show is on the BBC, he might have expected to buy advertising on Sky, not get it free. I wish him well. He's the nicest Dragon's Den panellist. But I wonder how anyone re-launching a camera shop - considering most mobile phones have them now - would win investment on the Den.
ACCESSION #
86416738

 

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