Marketing the New Practice

Fernandez, Peter G.
March 2013
American Chiropractor;Mar2013, Vol. 35 Issue 3, p38
The article provides suggestion to new medical practitioners on how to market their practice. It mentions that marketing is made up of elements such as money, time, effort and experience. A new practitioner does not have much money but since he has less patients he can spend free time on active marketing to spread the word, a new doctor must make efforts to meet thousands of people and motivate them to know and trust him, he should focus on public speaking and one-on-one networking.


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