AccountMate University: The soft sell

Nacinovich, Mark
July 1998
Accounting Technology;Jul98, Vol. 14 Issue 6, p54
Trade Publication
Focuses on the approach of AccountMate company in selling accounting software. Its business partner in marketing plan; Basis of its soft-sell approach; Designations in its partner program. INSET: AccountMate resellers: Source code provides flexibility.


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