Hepburn, Barry
November 2002
Marketing Management;Nov/Dec2002, Vol. 11 Issue 6, p34
There are several benefits to early adoption of the new Financial Accounting Standard (FAS) 142 requirements for accounting for goodwill and other intangible assets. These benefits accrue to management, analysts, and investors, and they help clarify and communicate the value and investment potential of the organization to all concerned. Resistance to early adoption so far has been driven by several factors. This article explores these factors, unravels some of the confusion, and encourages early adoption. INSETS: Disclosure Requirements;Definition of reporting units.


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