Outsource with care

Pennington, Alan
November 2002
Brand Strategy;Nov2002, Issue 165, p33
Trade Publication
Comments on the impact of customer service outsourcing on companies in Great Britain. Advantage of cutting labor cost on companies; Inability of customers to distinguish between outsourced supplier and brand; Factors affecting the visibility of brand impact.


Related Articles

  • Concentrating on the customer's customer leads to success in logistics outsourcing. Meachum, Marvin // Traffic World;11/13/95, Vol. 244 Issue 7, p46 

    Focuses on the outsourcing of a partner to meet customer demands and services. Concerns of a supply chain design; Importance of communication; Comments from business executives.

  • The outsiders. Kocinska, Ania // Warsaw Business Journal;11/12/2001, Vol. 7 Issue 46, p1 

    Reports the outsourcing projects of Impel Group (IG) and Medi Sept companies in Biala Podlaska. Factors for effective outsourcing supplier; Increase of IG revenue as of 1999; Strategy for operation expansion in the two companies.

  • Do it yourself. Els, Frik // Finance Week;10/6/2003, p60 

    Reports on the state of the automated electronic customer self-service industry in South Africa. Increase in technology spending; Percentage of account-related customer interactions; Outsourcing of the customer service function.

  • Customer care--internet style. Mehan, Monica M. // Telecommunications - International Edition;Dec2000, Vol. 34 Issue 12, p101 

    Asserts that the Internet could take customer care to the next level, where voice, video and data can be combined to improve communication, understanding and customer satisfaction. Fixed-line limitations; Conversion of call centers into Internet Protocol-based contact centers; Outsourcing of...

  • An outsourcer uses technology to bring people together on the Web.  // Communications News;Feb2001, Vol. 38 Issue 2, p32 

    Discusses the use of outsourcing technologies by Cerida Corp. to bring buyers and sellers of products and services online. Overview of Internet-based services offered by the company; Benefits of the Cisco Collaboration Server Internet-based software to shoppers; Integration of the LiveHelp...

  • SHOULD YOU OUTSOURCE YOUR CUSTOMER INFORMATION SYSTEM? Biddle, Jamie // American Gas;May2003, Vol. 85 Issue 4, p25 

    Focuses on the importance of outsourcing customer information system (CIS) in a natural gas distribution firm. Estimates on the savings achieved by CIS outsourcing; Average cost of purchasing and implementing a CIS; Overview on the initiative of service providers to ensure the provision of a...

  • The Ins and Outs of Outsourcing. Nykamp, Melinda // Direct;Feb2002, Vol. 14 Issue 2, p57 

    Provides information on customer relationship management (CRM). Changes needed in CRM; Benefits of outsourcing CRM skills; Basic considerations in outsourcing.

  • BillMyParents to Use RespondQ Web Chat. Sposito, Sean // American Banker;3/20/2012, Vol. 177 Issue 43, p12 

    The article announces BillMyParents Inc. is working with iTrackr Systems Inc.'s RespondQ Web technology unit to improve its online customer service.

  • The Firm of the Future. Thomas, David C. // Practical Accountant;Jun2003 Supplement, Vol. 36 Issue 6, pSR-22 

    Focuses on the impact of changes on the accounting firms in the U.S. Implementation of business process outsourcing for clients; Access of accounting firms to the financial data; Component of an accounting services.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics