Selecting a Product Line

Brown, Felicia
September 2012
Skin Deep;Sep/Oct2012, Vol. 10 Issue 5, p12
The article reflects on skincare product lines chosen by estheticians to use on clients during treatments and in retailing. It states that clients want suggestions by knowledgeable professionals on how to continually improve their skin at home between spa visits. It offers advices to consider while choosing a product line such as feedback from the clients on the product, selling branded product lines along with some educational tips and align with the spa's trademark theme of skincare category.


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