Developing an Effective Support Organization

Pearce, Jack
September 2012
Franchising World;Sep2012, Vol. 44 Issue 9, p18
Trade Publication
The article discusses franchise support. The International Franchise Association (IFA) represents more than 1,100 franchise organizations doing business across a vast array of industries and assorted vertical markets. Its website offers resources, publications, and franchise relations documents that provides a library of industry related materials. The handbook "Effective Development of Franchise Support Organization" covers topic on franchise support principles, components, and standards.


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