Zegna's Pilati Plan

September 2012
WWD: Women's Wear Daily;9/5/2012, Vol. 204 Issue 48, p1
Trade Publication
The article discusses the hiring of fashion designer Stefano Pilati as creative director of the Italian clothing company Ermenegildo Zegna Group, which is hoping to boost sales of its men's wear and Zegna's Agnona women's wear lines. Luxury goods industries' competition for the men's wear market is discussed, and companies such as LVMH Moët Hennessy Louis Vuitton and PPR are mentioned. Pilati formerly worked for Yves Saint Laurent (YSL), and his career and designs are described.


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