TITLE

FOOD: Pizza Express rolls out fresh formats after successful trial

PUB. DATE
February 2011
SOURCE
Marketing Week (Online Edition);2/24/2011, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses the decision of pizza restaurant chain PizzaExpress Ltd. to roll-out its new-look restaurants following the success of its concept restaurant, Living Lab in Richmond, England.
ACCESSION #
79588355

 

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