TITLE

4 Ways to Personalize Your Customers' Experiences

AUTHOR(S)
Hall, Heather
PUB. DATE
May 2012
SOURCE
Multichannel Merchant Exclusive Insight;5/16/2012, p3
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article offers information on customer retention marketing strategies. It mentions that strategy should be designed to accelerate customer profitability via retention and intelligent and that customers should be asked directly for input on their preferences. Moreover, tips, recommendations, and advanced access are all ways to empower the consumer and encourage them to try the product or build loyalty.
ACCESSION #
77424123

 

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