TITLE

Easing towards a philosophy

AUTHOR(S)
Lewis, Elen
PUB. DATE
October 2002
SOURCE
Brand Strategy;Oct2002, Issue 164, p23
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the implications of the resignation of Easyjet founder and chairman Stelios Haji-Ioannou for the operations of the airline. Background of Haji-Ioannou and Easyjet; Intention of Haji-Ioannou to create businesses; Assessment of the company by other executives.
ACCESSION #
7584527

 

Related Articles

  • Stelios and EasyJet to part in November.  // Travel Trade Gazette UK & Ireland;9/23/2002, Issue 2532, p29 

    Announces the resignation of EasyJet founder Stelios Haji-Ioannou as chairman of the company. Reasons for the resignation.

  • EasyJet weighs return of Stelios ads. Rogers, Daniel // Marketing (00253650);7/10/2003, p1 

    EasyJet is considering putting former chairman Stelios Haji-Ioannou back into its advertising as it struggles to match rival Ryanair's phenomenal growth rate. 'Stelios represents some very positive values. He was the man who democratised flying in Britain and there's a great sense of empathy...

  • STELIOS HAJI-IOANNOU. Blackhurst, Chris // Management Today;Jun2010, p36 

    The article profiles Stelios Haji-Ioannou, founder of EasyJet Airline Co. Ltd. He faces challenges, such as allowing new chief executive officer (CEO) Carolyn McCall room to manoeuvre, showing that the company was not a one-off, and deciding whether he prefers private to public ownership. He...

  • Profits downgrade tempts Stelios to consider return.  // Business Travel World;Jul2004, p11 

    Reports on the reason behind the consideration being made by Stelios Haji-Ioannou, founder of Easyjet, to return to the company. Forecast on the profit of Easyjet after its first financial loss; Information on the competition among low-cost carriers; Difficulties being faced by other airlines.

  • Stelios back at Easyjet as Webster quits early.  // Business Travel World;Jun2005, p6 

    Reports on the speculations over the future of low-cost carrier Easyjet after the retirement of CEO Ray Webster and the return of founder Stelios Haji-Ioannou in 2005. Reason behind the decision of Haji-Ioannou to rejoin the board; Increase in the seat occupancy of Easyjet in April; Information...

  • Stelios admits EasyJet has been outflanked by Ryanair. Choueke, Mark // Marketing Week;11/30/2006, Vol. 29 Issue 48, p3 

    The article highlights the statement of Stelios Haji-Ioannou, founder and chairman of EasyJet Airline Co. Ltd. Stelios gave his remarks about the issue regarding the demand for low-cost airline travel. It has been stated that Stelios underestimated this issue and had allowed Ryanair Airline to...

  • Second easyCruise ship planned as founder claims bright start.  // Travel Trade;6/29/2005, p14 

    Reports on the plan of Stelios Haji-Ioannou, the founder of the low-cost carrier easyJet Airline Co. Ltd., to build and produce his second ship easyCruise to serve the Greek islands following the success of his first easyCruise ship in the cruise industry in Europe. Year when the first ship was...

  • When the going's not so easy. Reynolds, John // Marketing Week;2/15/2007, Vol. 30 Issue 7, p26 

    The article features Stelios Haji-Ioannou, founder of easyJet, in Great Britain. His company is a pioneering low-cost airline wherein he remains the largest shareholder. He launched the serial entrepreneur's investment vehicle called easyGroup, a holding company controlling various ventures....

  • Stelios lines up travel, brands to rival easy Jet. Brownsell, Alex // Marketing (00253650);7/21/2010, p1 

    The article reports on the move of Sir Stelios Haji-Ioannou to compete with the service launched by easyJet Airline Co. Ltd. by creating a digital and outdoor advertisement campaign to promote easyHoliday.co.uk in Great Britain.

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics