TITLE

Comfort at a bus stop--don't get wet, get wise

PUB. DATE
October 2002
SOURCE
Brand Strategy;Oct2002, Issue 164, p7
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Outlines the flood awareness marketing campaign from the Environment Agency in Great Britain. Reference to the bus stop shelter ad; Importance of the campaign for the start of the winter flood season; Advance preparation for flood risk areas.
ACCESSION #
7583852

 

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