TITLE

Customers: Quality vs. Quantity

AUTHOR(S)
McCall, Margo
PUB. DATE
October 2002
SOURCE
Wireless Week;10/14/2002, Vol. 8 Issue 37, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the risk faced by wireless carriers in the U.S. in adding credit-challenged customers. Result of the Clear Pay program of Sprint PCS; Opinion on a national program launched by T-Mobile; Main problem with the practice of carriers; Strategy of AT& Wireless and Cingular Wireless.
ACCESSION #
7553432

 

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