TITLE

Sales Enters a Brave New Social World

AUTHOR(S)
Liyakasa, Kelly
PUB. DATE
May 2012
SOURCE
CRM Magazine;May2012, Vol. 16 Issue 5, p20
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on LivingSocial Inc., and its use on social media to provide business and sales growth. It discusses how the automation system of the company results on the growth of its business, and in their communication with customers. Moreover, it features the insights of Michael Gerald, from the International Data Corp. (IDC) on the said company, and in improving business strategies.
ACCESSION #
75497590

 

Related Articles

  • TECHNOLOGY RESEARCH in the Brave New Social Media World. LONGABERGER, HEIDI // EventDV;Mar2012, Vol. 2012 Issue 3, p26 

    The author reflects on the advantage for traditional research and analysis providers to take advantage of the benefits brought by social media. She outlines the different direct effects of social media on the operations of the technology research providers and their clients. The author also...

  • Furniture stores grow online, social footprint. French, Dana // Furniture/Today;4/20/2013, Vol. 37 Issue 34, p6 

    The article provides information on the increasing use of Internet by the furniture retailers to attract customers by offering their services online. It mentions a report from the periodical which shows that online strategies of furniture stores have grown over the past few years and this is...

  • How Sockeye Plans to Bring a 'Little More Portland' to the World. Johnson, Lauren // Adweek;10/15/2015, p1 

    The article discusses the plans of advertisment agency Sockeye to open an international office. It mentions the views of Sockeye's president Andy Fraser on the expansion of its business. It also mentions creative thinking that lead Sockeye's success and it engagement in social media and ad campaign.

  • Making The Most Of Social Media. Schie, Fred Van // TransWorld Business;Summer2012, p34 

    The article focuses on the use of social networks in marketing or connecting with customers for business growth. It states that is one businessperson is considering to use social media, he or she need to understand that people wanted to interact with the business, requiring him or her to respond...

  • Readyinq for the Future. Koenig, Karen M. // Wood & Wood Products;Sep2011, Vol. 116 Issue 7, p23 

    The article offers information on several strategies to achieve business growth in the woodworking industry in the U.S. It notes the significance of diversification in the industry by increasing the product lines and marketing their production abilities to competitors to bring in new business....

  • Contact centre services provider puts Callmedia software at heart of firm. Scroxton, Alex // Computer Weekly;8/12/2014, p8 

    The article focuses on the outsourcing contact services center Frontline and its business growth after its use of Callmedia contact center software in 2014. Topics include the use of computer telephony integration (CTI) technology, the use of social media by contact services firms, and...

  • STRATEGIES FOR OPENING IN A NEW MARKET. Rush, Sara // Restaurant Business;Aug2015, Vol. 114 Issue 8, p17 

    The article discusses the strategies of food service industry for opening a branch outside its home region. It include comments from Sepanta Bagherpour of Nando's Peri-Peri restaurant, on engagement of an agency by the restaurant to identify via social media about consumers who knew the Nando's...

  • Sacrifices Small Business Owners are Making, but Should Not. SOLIS, DAVID // Franchising World;Dec2015, Vol. 47 Issue 12, p48 

    The article discusses unnecessary sacrifices that small business owners usually take. Topics discussed include entrepreneurs' tendency to sacrifice personal finances, the importance of social media as a marketing tool, and the tendency to overlook future planning when the business is in a growth...

  • AIR POWERED. O'CONNOR, TIM // Manufacturing Today;May/Jun2015, p82 

    The article focuses on Air Relief Inc., air compressor manufacturer, along with information on business strategy and quality control. Topics discussed include views of the firm's general manager of sales Murray Raetz on the role of the firm to provide repair supplier; plans of the firm to launch...

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics