TITLE

Dow Greater China Rolls out Growth Strategy - to Double Current Sales in Greater China by 2015

PUB. DATE
December 2011
SOURCE
China Chemical Reporter;12/6/2011, Vol. 22 Issue 23, p9
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the announcement of Dow Greater China for its new strategy to drive growth in Greater China. It states that the company's strategy includes collaboration with customers, increased local investment, and expanded market reach to reach an annual sales of 7-8 billion U.S. dollars by 2015. According to the company's president Peter Sykes, they are confident about their future growth prospects, being positioned to contribute to the China market and customers' growth.
ACCESSION #
75261971

 

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