TITLE

Record labels are tapping into the World Cup fever

AUTHOR(S)
Pride, Dominic; Sexton, Paul; Llewellyn, Howell; Tilli, Robbert; Tesseyre, Cecile
PUB. DATE
June 1998
SOURCE
Billboard;06/27/98, Vol. 110 Issue 26, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports that record companies are showing interest in the World Cup for its marketing possibilities. The National Anthems of each country; One of the largest-selling recordings for the industry; Artists involved in the recording; What record companies are involved in the release; Brief summaries of the music contributions England, Scotland, Spain, France, Japan, and other countries are making.
ACCESSION #
746402

Tags: FIFA World Cup;  MUSIC

 

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