Retail: Selling The Data Experience

Marek, Sue
September 2002
Wireless Week;9/23/2002, Vol. 8 Issue 34, p19
Trade Publication
Focuses on the retail issues on 1XRTT and General Packet Radio Service high-speed wireless data services. Difference in selling voice and data services; Benefits of visual merchandising in selling data services; Problems experienced by vendors on their data sales.


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