TITLE

The winged motor car which never learnt to fly

AUTHOR(S)
Mortimer, Ruth
PUB. DATE
September 2002
SOURCE
Brand Strategy;Sep2002, Issue 163, p7
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the failure of car company DeLorian Motor Co. to market its DMC-12 automobile in Great Britain. Company background; Focus on company founder John DeLorian; Collapse of the DeLorian rand.
ACCESSION #
7452367

 

Related Articles

  • Newest Zimmer primed for debut. McChesney, Charles // Business Journal (Central New York);10/26/2001, Vol. 15 Issue 43, p1 

    Reports on the launch of the Zimmer Golden Spirit sedan at Turning Stone Casino in Syracuse, New York in October 2001. Cost of the car; Local companies which worked on the automobile.

  • Luxury-car segment needs repair. Crain, Rance // Advertising Age;8/31/92, Vol. 63 Issue 35, p22 

    Opinion. Questions whether it is any wonder that Mercedes-Benz is having a tough time competing against the luxury cars made by the Japanese. Author's positive experience when purchasing an Infiniti J30; His daughter's experience with buying a used Mercedes station wagon; Problems encountered...

  • Car maintainers.  // Automotive Marketing;Mar1995, Vol. 24 Issue 3, p24 

    Presents results of the Consumer Automotive Repair Study (CARS) which examines the purchase of cars for 1994. Traditional cars as the most popular type of vehicle; Breakdown of respondents by gender, age, household income, do-it-yourself (DIY) workers, and number of vehicles; Domestic...

  • SUV maintainers.  // Automotive Marketing;Mar1995, Vol. 24 Issue 3, p27 

    Presents the results of Consumer Automotive Repair Study (CARS) which examines the purchase of sports utility vehicle for 1994. Breakdown of respondents according to gender, age, household income, do-it-yourself (DIY) workers, and number of vehicles; Namebrand vehicles used.

  • Diagnostic instruments & tools.  // Automotive Marketing;Mar1995, Vol. 24 Issue 3, p28 

    Presents the results of the Consumer Automotive Repair Study (CARS) which examines the number of diagnostic instrument or tune-up tools purchased for 1994. Breakdown of respondents according to gender, age, household income, do-it-yourself (DIY) workers, and number of vehicles; Place of...

  • Wheels, trim accessories.  // Automotive Marketing;Mar1995, Vol. 24 Issue 3, p30 

    Presents the results of the Consumer Automotive Repair Study (CARS) which examines the custom wheel purchase habits including both interior and exterior trim accessories for 1994. Breakdown of respondents according to gender, age, household income, do-it-yourself (DIY) workers, and number of...

  • Seat covers.  // Automotive Marketing;Sep97, Vol. 26 Issue 9, p52 

    Presents a study related to seat covers. Average number of brands available; Suggestion that they are not items that are commonly stocked; Comparison of sales for the periods 1996 and 1997; Provision of statistical information.

  • US car fleet doubles in size from 1970 to 1996.  // Automotive Marketing;Nov97, Vol. 26 Issue 11, p42 

    Reports on the increase in size between 1970 and 1996 in the Unites States automobile fleet according to figures from Polk, Detroit. Number of units in which the fleet increased from 1995 to 1996; Comments from Bill Sawyer, vice president of Polk.

  • 34-year Soviet workhorse Zaporozhets bites dust.  // Automotive News;7/18/1994, Vol. 68 Issue 5561, p17 

    Reports on the end of production of the Zaporozhets automobile in the former Soviet Union, after 34 years in production. Building of the last piece on June 30, 1994; Basic model; Price.

Share

Read the Article

Other Topics