Hammer scares up coin from a new generation

Dawtrey, Adam
March 2012
Variety;3/26/2012, Vol. 426 Issue 7, p7
Trade Publication
The article focuses on the British motion picture studio Hammer Films, a subsidiary of Exclusive Media Group, and the large box office revenue of its 2012 motion picture "The Woman in Black," featuring actor Daniel Radcliffe in his first role since the Harry Potter film series. The studio's ability to produce a successful horror film which obtained ratings in Great Britain allowing it to be viewed by youth is considered.


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