TITLE

Deo-redundant

PUB. DATE
July 2002
SOURCE
Brand Strategy;Jul2002, Issue 161, p39
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on a German company's discovery of a by-product of a line of shirts developed to protect pacemaker wearers from the effects of electromagnetic waves. Silver content's protection of the wearer from inconvenient wetness and odor; Company's lack of plans to expand further than Germany and Italy.
ACCESSION #
7360349

 

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