TITLE

DIGESTS

PUB. DATE
August 2002
SOURCE
Marketing Week;8/29/2002, Vol. 25 Issue 35, p11
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents news updates on marketing in Great Britain as of August 29, 2002. Early retirement deal signed by Granada chief executive Steve Morrison; Revised Advertising Standards Code published by the Independent Television Commission; Title sponsorship for Mela 2002 taken by Ford.
ACCESSION #
7333064

 

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