TITLE

Channel 5 seals £1.2m deal with Viacom as part of autumn rebrand

PUB. DATE
August 2002
SOURCE
Marketing Week;8/29/2002, Vol. 25 Issue 35, p10
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Details Channel 5's deal with Viacom Outdoor for London Underground poster sites in England. Value of the deal; Rebranding plans for the channel.
ACCESSION #
7333054

 

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