TITLE

Plasma screens to carry advertising in football grounds

PUB. DATE
August 2002
SOURCE
Marketing Week;8/22/2002, Vol. 25 Issue 34, p14
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the venture by Match Day Media to set up plasma screens carrying advertising and sponsor-funded content in kiosks, bars and concourses at British football clubs. Football clubs that have signed up for the screens; Reported imminent sign up of Premier League and Scottish Premiere League member clubs.
ACCESSION #
7294758

 

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