LTB seeks to update image with new name

August 2002
Marketing Week;8/22/2002, Vol. 25 Issue 34, p8
Trade Publication
Reports on London Tourist Board's (LTB) consideration of a name change to shake off its old-fashioned image. London mayor Ken Livingstone's review of tourism strategy for the capital; Portion of strategy document dealing with LTB.


Related Articles

  • London to rebuild its tourism empire. Killgren, Lucy // Marketing Week;6/10/1999, Vol. 22 Issue 19, p21 

    Focuses on England's London Tourist Board's launch of an international advertising campaign to rebuild the city's tourism empire. Talk with American Express, British Airways and Millennium & Copthorne to raise funds for the campaign; Essential elements of the campaign; Total value of the...

  • Mayor banks on post-war revival. Clarke, Michael // Travel Weekly: The Choice of Travel Professionals;3/31/2003, Issue 1661, p10 

    Reports that London, England mayor Ken Livingstone has set aside 15 million pounds to boost London tourism once the war is over. Downturn of the tourist industry.

  • Black sheep Red Kin is trade's white knight.  // Travel Trade Gazette UK & Ireland;9/30/2002, Issue 2533, p24 

    Reports on London government's refusal to permit Ken Livingstone to rejoin the party as head of the Visit London campaign to promote tourism in England.

  • RICH PICKINGS.  // Travel Trade Gazette UK & Ireland;10/22/2010, Issue 2932, p5 

    The article focuses on the comments made by Ken Livingstone at the Travel Convention regarding the travel industry in Great Britain, in which he says that people who earned more than 40,000 pounds every year take 54% of the flights but people who earned below 21,000 pounds take only 5%.

  • London: capital of the world.  // New Statesman;7/9/2001 Supplement, Vol. 130 Issue 4545, piii 

    Discusses several matters concerning London, England. Performance of Ken Livingstone as mayor of London; Description of the city; Information on the condition of the tourist trade in the city in 2000.

  • Doner Cardwell set to promote London tourism for the LTB.  // Campaign;11/9/2001, Issue 45, p2 

    Reports the appointment of Doner Cardwell to promote the tourism for the London Tourist Board in England. Role of Cardwell in the development of an advertising campaign; Amount allocated for the campaign.

  • 'London hotels must offer more value to lure tourists' Curtis, Chris // Leisure & Hospitality Business;2/7/2002, p6 

    Reports on mayor Ken Livingstone's criticism of the middle market hotels of London, England as figures show the plight of the capital's hotels in contrast to the resilience of the provincial market. Remarks made by Livingstone at the meeting of the All-Party Parliamentary Tourism Group; Need...

  • Ain't Notting like it. Robertson, Edward // Travel Weekly: The Choice of Travel Professionals;8/5/2005, Issue 1781, p6 

    This article reports that four key Caribbean islands have pledged their continued support to the Notting Hill Carnival and have refused to get involved in a rival event organised by Mayor of London, England, Ken Livingstone. The St Kitts, St Lucia and Trinidad and Tobago tourist offices are...

  • David Campbell to head London Tourist Board.  // Caterer & Hotelkeeper;6/12/2003, Vol. 192 Issue 4277, p64 

    Reports on the appointment of David Campbell as chief executive of the London Tourist Board and Convention Bureau in England. Career background.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics