TITLE

Hedgehog crisps were just too prickly a subject

AUTHOR(S)
Jones, Morag Cuddeford
PUB. DATE
August 2002
SOURCE
Brand Strategy;Aug2002, Issue 162, p7
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Features the Hedgehog brand of snack foods in Great Britain. Origin of the brand; Brand ownership; Sales in 1991.
ACCESSION #
7271356

 

Related Articles

  • NAME THAT BRAND.  // Marketing (00253650);4/4/2007, p76 

    A quiz concerning the brand name of a snack product is presented.

  • Flavour innovation pays tasty dividends for Walkers.  // Checkout;Sep2010, Vol. 36 Issue 8, p74 

    The article reports on the success of the Walkers brand to become Ireland's number one crisp brand, which has been further strengthened by the runaway success of the Walkers Flavour Cup promotion in the country.

  • MEAT SNACKS.  // National Provisioner;Aug2000, Vol. 214 Issue 8, p26 

    Focuses on the consumption of dried meat snacks in the United States. Top 10 brands; Percentage of U.S. households purchasing pork rinds and meat snacks; Characteristics of the dried meat industry; Good fit with the current popularity of high-protein diets.

  • Co-operating brands.  // Snack Food & Wholesale Bakery;Mar1998, Vol. 87 Issue 3, p11 

    Focuses on the co-branding efforts of snack and bakery offerings with industry giants in the United States. Advantages of the co-branding for the host and guest; Important considerations when planning co-branding deals; Promotional benefits of co-branding.

  • The healthy lunch appeal of instant noodles.  // Grocer;7/21/2012, p76 

    The article reports that England-based pot snack brands offering noodle-based snacks, like category leader Pot Noodle, are increasingly targeting health conscious adults with low fat, pulse-based recipes while rival manufacturers like Premier Foods seek to target female consumers.

  • japanese-inspired snacks.  // Food & Wine;Mar2007, Vol. 30 Issue 3, p34 

    The article evaluates Snack Pac's Sushi Rolls rice crackers and Kyotofu's Okara cookies.

  • New look and lines for Urban Fruit.  // Grocer;3/22/2014, Vol. 237 Issue 8146, p28 

    The article reports on the release of the new look and lines for Urban Fruit, a fruit snack brand which introduces flavours such as banana and blueberry.

  • Not-so great Escapes: Warburtons drops its bagged snacks brand. Montague-Jones, Guy // Grocer;3/29/2014, Vol. 237 Issue 8147, p27 

    The article reports that British baking company Warburtons Co. renames some of its pitta-based products such as SnackaDoodle and Chippidy Doodaa under the brand name of Baked Pitta chips targeting health-conscious women in Great Britain.

  • A fruity brand extension. Mortimer, Ruth // Brand Strategy;Jul2002, Issue 161, p24 

    Discusses the strategy behind Real Fruit Winders, the first non-cereal brand extension from Kellogg's. Description of the product as jelly-like snacks for children; Increase in children's purchasing power; Final part of the launch campaign coordinated by Cake New Media; Ways in which the Fruit...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics