TITLE

Toy marketing boss jumps ship

PUB. DATE
August 2002
SOURCE
Marketing Week;8/15/2002, Vol. 25 Issue 33, p11
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the departure of Andy Cooper as marketing director of Vivid Imaginations, the toy company that dislodged Hasbro as the top boys' toys manufacturer in Great Britain. Cooper's work with Vivid on a freelance basis; Reason for the move.
ACCESSION #
7243274

 

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