TITLE

More Than to launch card in September

PUB. DATE
August 2002
SOURCE
Marketing Week;8/15/2002, Vol. 25 Issue 33, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the plan of direct financial services provider More Than to launch a credit card supported by a press and direct-mail campaign in Great Britain; Offer of competitive interest rates including a cashback rewards program; Agencies to handle the campaign.
ACCESSION #
7243192

 

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