August 2002
Adweek Midwest Edition;8/12/2002, Vol. 43 Issue 33, p6
Trade Publication
Reports news related to advertising as of August 12, 2002. Information on an advertisement from Leo Burnett for Beck's Beer; Account won by Publicis & Hal Riney after a review; Details on the plan of Chrysler to do event marketing according to Lou Bitonti, senior manager of brand events.


Related Articles

  • Riney Sets New VUE for Saturn. Irwin, Tanya // Adweek Midwest Edition;02/12/2001, Vol. 42 Issue 7, p3 

    Reports on the efforts to provide a contemporary image to Saturn sports utility vehicle, the VUE. Advertising from Publicis & Hal Riney supporting the model; Example of the image Saturn is after; Planned sale in February 2001.

  • Riney Returns to Shore Up Saturn. Norton, Justin M.; staff reports // Adweek Eastern Edition;12/3/2001, Vol. 42 Issue 49, p3 

    Announces the hiring of an advertising agency to handle the advertising account of the Ion model of Publicis & Hal Riney in California. Efforts of the company to stabilize relationship with Saturn; Return of founder Hal Riney to help the company; List of the agencies pitching for the account.

  • Subway Takes a Ride. Jensen, Trevor // Adweek Eastern Edition;1/3/2000, Vol. 41 Issue 1, p8 

    Reports on the media and creative reviews being conducted by Subway Sandwiches and Salads Inc. after pulling out its account from Publicis & Hal Riney. Reasons for the planned change of agency; Media and creative requirements; Account contenders.

  • ReplayTV seeks shop; Riney won't defend business. Elkin, Tobi // Advertising Age;10/9/2000, Vol. 71 Issue 42, preceeding p1 

    Reports that Replay TV is searching for an advertising agency to handle its accounts as of October 2000. The three agencies vying for the account; Decision of Publicis & Hal Riney not to defend the business; Details of the ads Replay will run until 2001.

  • Hal Now. Cuneo, Alice Z. // Advertising Age;3/18/2002, Vol. 73 Issue 11, p6 

    The article profiles Hal Riney, member of the American Advertising Federation's Hall of Fame and founder of the Publicis and Hal Riney agency. Riney started in the advertising industry by opening Ogilvy and Mather Worldwide in 1976 and bought it back 10 years later. According to Riney, Publicis...

  • A Different Kind of Adman. Parpis, Eleftheria // Adweek New England Edition;6/10/2002, Vol. 39 Issue 24, p21 

    Interviews Hal Riney, founder and chairman emeritus of Publicis & Hal Riney advertising agency. Operations and profitability of the agency; Work experiences and family life; Views on the decision by Saturn company to remove its account from the agency; Discussion on creativity in television...

  • Online Grocers Deliver New Tasks. Dawson, Angela; Voight, Joan // Adweek Midwest Edition;10/04/99, Vol. 40 Issue 40, p88 

    Focuses on the advertising campaign of Webvan Group company and Foster City company, online grocery delivery firms. Concept of their advertising campaign; Value of their advertising account; Information on both companies.

  • The World According to Hal. Kelly, Jane Irene // Adweek New England Edition;10/05/98, Vol. 35 Issue 40, p42 

    Focuses on the advertising campaign created for the Publicis and Hal Riney company in collaboration with Industrial Light and Magic (ILM) company in San Rafael, California. Creation of a fantastical place called `Financial World'; Identity of Hal Riney as creative director of Publicis and Hal;...

  • The world according to Hal. Kelly, Jane Irene // Adweek Eastern Edition;10/5/1998, Vol. 39 Issue 40, p42 

    Features the television advertising campaign created by Publicis and Hal Riney for First Union Bank. Publicis' collaboration with Industrial Light and Magic to create a virtual setting; Sequence of the spots; Challenges encountered by Publicis and Industrial Light in creating the virtual...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics