TITLE

Arnold Adds Celebrity Cruises

AUTHOR(S)
Gianatasio, David
PUB. DATE
August 2002
SOURCE
Adweek Midwest Edition;8/12/2002, Vol. 43 Issue 33, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the account of Celebrity Cruises company awarded to Arnold company as of August 12, 2002. Expansion of the relationship of Arnold with Royal Caribbean; Comment from an agency representative on a broad branding strategy used by Arnold for Celebrity; Tagline made by Arnold for Celebrity.
ACCESSION #
7213351

 

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