April 2002
Shopping Center World;Apr2002, Vol. 31 Issue 4, pR2
Trade Publication
Focuses on strategies taken by retail interior designers about how their firms work to generate income by offering improved expertise and execution with a new emphasis on client collaboration. Necessity for retail designers to contribute to the overall 'good' shopping experience for the customer; Emphasis on renewing the shopping format considered by many shoppers as stale.


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